Isabelle meets @ Fotografiska


Tuesday we had an event that I called Isabelle Meets at the photographic museum in Stockholm – Fotografiska. My plan is to do these events on a regular basis – meeting interesting people and mix them up with cool companies.

Since I have been doing many fantastic collaborations this year I thought about getting them on board and since me and Jenny just published the book – it was a good starting point. So we invited a cool bunch of bloggers/instagramers/stylists and had a ball!
Check out #isabellemeets for all kind of photo’s from the day.

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The day started with coffee and some cinnamon buns then we all got into the very stylish conference room called Annie (named after Annie Lebovitz).

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Me and Jenny presented our book and how we started to work together. We started this blog in 2009

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Next week my wallpapers that I made for Mr Perswall is coming out – here is a sneak peak!

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We also talked with Ellos about our collaboration. I’ve designed a kids interior collection that will be out after the summer. And Beckers was also there talking about paint.

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We got a great lunch. Fotografiska really make an effort on the food department. So just go there, have a lunch and enjoy the view- it’s a spectacular place!

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After lunch we got a tour around the house by Jan Broman – one of the brothers that founded the museum. I think lot’s of people just thought they where nuts starting this project just 4 years ago. But they made it! Look how stern me and Jenny look. If looks could kill and so on…

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At the ground floor they have this large projector- sometimes there are nightclubs here – sometimes they rent this area out to big company happenings. It’s amazing with the moving images all over!

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The best thing about the day was meeting everyone. Most of the gals we know only from the internet. I have seen their kids grow up and their style evolve but never met them before. That was fun! Here is Jenny with Johanna Gartmyr – a very talented designer. She makes great posters...

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and she also designs for Swedish company Tretorn who makes rainclothes and boots. She designed these two! Thank you for the treat!

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Here you can see Sofia from the amazing blog and web shop Mokkasin talking to Mimmi Staaf – who’s work you also have to check out! She has a store just outside Stockholm. Look at this little Beret stool she’s made

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Then we just kept on talking all afternoon! and talked and talked and talked. I was so psyched about everything that happened that I forgot to take photo’s.
Luckily we where together with very good bloggers!

Sofia From Mokkasin did a fantastic post about our day - check it out here.

Emilia Henriksson filmed the whole thing – thank you so much <3!

Jenny from Hemtrender made a lovely piece about it.

And Mr PErswall put up some photo’s on their facebook.

Sofia & Therese from Homoner & Hemmorojder wrote great about it. They are so much fun!

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I also got the chance to sign some books!
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When everyone left me and Jen just sat like this in the room for about two hours. Eating candy, talking about the day and watching the sun set over Stockholm.

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Thank you everyone who supported this day!
Above I stole some images from the #isabellemeets.

Everyone who was there with us this lovely day

Sofia Jansson - Mokkasin  (@sofiamokkasin)
Johanna Gartmyr – Aprillaprill (@aprillaprilljohanna)
Emilia Henriksson – Grrrl Collection (@emiliahenrik)
Jenny Martinsson  – Hemtrender  (@hemtrender)
Mimmi Staaf  (@mimmistaaf)
Sofia & Therese – Hormoner & Hemmorojder
Maria Soxbo – Husligheter (@husligheter)
Frida Eklund  – Fridas Fina (@fridasfina)
AnnaLeena Leino Karlsson – Annaleenas hem (@annaleenashem)
Lotta Lundberg – dromma (@dromma)
Lo Bjurulf – Link DEco (@lobjurulf)
Heidi Hed – (@husethed)
Piia – Fröken gul (@frkgul)
Ti Kullander – Blomblogg (@tililili)
Karin Schaefer – Pysselbolaget
Anders Pettersson Lindberg – Koffertmannen (@koffertmannen)
Charlotta Norlén (@charlottanorlen)
xxx
Isabelle

 

 

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4 Responses to Isabelle meets @ Fotografiska

  1. Marie April 1, 2014 at 9:05 am #

    O I’m so jealous!!! I wish I was there to…..
    And Mimmi Staaf!!! I adore her…she’s a big inspiration te me!

    Good work girls!

    x

    • Isabelle McAllister April 2, 2014 at 11:03 pm #

      Thanks Marie! And yes Mimmi is superb!

  2. Sandra April 7, 2014 at 10:48 am #

    Jag väntar med spänning på dessa tapeter… Kan inte hitta dem än! Säg åt dem att skynda lite ;)

    MVH
    Sandra

    • Isabelle McAllister April 7, 2014 at 11:11 am #

      Åh så kul! De kommer den 15 april så en vecka till!!

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